The integrated marketing features available with Evo-auction puts auction houses firmly in the driving seat. This powerful marketing tool is the driving force to building brand awareness and supporting businesses in scaling up.
Evo-auction allows marketers to make light work of dividing content into mailing groups, identifying lists for example by their location, relations or behaviours towards auctions. As long as the information is held within Evo-auction it is possible to report on it.
The built in reporting features give auction houses great control of the fully templated marketing emails and the mailing lists, for example adding a seller from a specific auction or adding a buyer from a previous auction.
Your marketing team can control your catalogue subscriptions with use of data driven mailing lists with different options of Free, Trial or Paid end dates etc.